By One

Anna Voytsekhovska
Creative Director

By One is a creative studio led by Anna Voytsekhovska, producing cinematic campaign visuals for beauty, fragrance, and fashion brands.

From an early age, my work has moved across disciplines — painting, acting, design, photography, writing. That foundation shaped a practice where visual storytelling comes first, and tools remain secondary. AI, post-production, animation, sound, and traditional craft are not treated as shortcuts, but as components within a single, controlled system.

I don’t work within rigid labels — director, artist, designer — because the strongest campaigns are built at the intersection of disciplines. My approach combines cinematic language, editorial sensibility, and precise execution to create visuals that feel grounded, intentional, and real.

Today, technology allows a single creative lead to operate with the clarity and range once reserved for large teams. By One was built around that idea: studio-level output, guided by one vision. Fewer layers, sharper decisions, and a direct relationship between concept and final image.

My work has been exhibited in Paris, featured by Vogue, and published internationally. More importantly, each project is approached with the same priority — clarity of intent, respect for the brand, and visuals that hold attention beyond the first glance.

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